Collection: PRIMO

PRIMO has been synonymous with paints made in Italy since 1933, created by a family company and operating today for the fourth generation in the name of children's creativity and creation. The concept is simple: growing with the creation of colors is a serious but joyful endeavor. All PRIMO products are rigorously tested and meet industry requirements. Every color can mix with each other, even if they belong to different product families, because creativity knows no boundaries and flourishes when using different techniques and materials.

In addition, PRIMO declares that the raw materials contained in the products DO NOT CONTAIN:

  • Wheat, gluten and its derivatives
  • Other cereals containing gluten and its derivatives
  • Eggs and its derivatives
  • Fish and its derivatives
  • Milk, its ingredients and its derivatives
  • Fruit (dried and fresh) and its derivatives
  • Legumes and their derivatives
  • Latex and its derivatives
PRIMO